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Job seekers reveal tactics to secure first roles amid tough market

Recent graduates and young professionals describe how targeted approaches helped them overcome application fatigue and land positions despite fierce competition and AI-driven hiring processes.

Tailoring applications yields results

Theresa Blair, a 24-year-old Birmingham resident, earned a pharmacy master's degree from Aston University in 2025 but pivoted to project management after a placement. For eight months, she submitted hundreds of applications with little response.

"I realized generic CVs weren't cutting through," Blair said. She began customizing each application by researching company values and aligning her skills with specific roles. The shift paid off: she first secured a customer service position at a bank before advancing to a project management role in London.

"The less generic, the better. Highlight how your experience makes you a strong fit."

Theresa Blair, Project Manager

Her commute-two to three hours three days a week-is a trade-off for gaining experience at a reputable firm. "It's challenging, but I'm happy with the opportunity," she added.

Networking and passion open doors

Callum Stevens, 24, from Curry Rivel, Somerset, studied computer science at the University of the West of England but developed an interest in transport. He reached out via LinkedIn to someone at Bristol City Council, which led to an internship in transport planning-despite lacking direct experience.

"Showing genuine interest and eagerness to learn made the difference," Stevens said. Though the minimum-wage internship ends in August, he views it as equally valuable as his degree. "Don't dismiss temporary roles; they're a stepping stone."

Alternative paths to stand out

Joshua Hopkins, 26, from Glasgow, switched from a business degree in Belgium to an apprenticeship at a law firm. Midway through a three-year accountancy qualification, he also joined a housing association board, demonstrating leadership to employers.

"Young people bring fresh perspectives. Even without extensive experience, you can add value."

Joshua Hopkins, Apprentice Accountant

His advice: "Be proactive-reach out to mentors, engage in causes, or take short courses. Progress comes from initiative."

In-person outreach breaks barriers

Clover Nelson, 20, from Leeds, spent three years unemployed before securing a retail job. After repeated online rejections, he visited stores in person to speak with managers.

"Online applications lack a human touch. Seeing a 'help wanted' sign and walking in made all the difference."

Clover Nelson, Retail Employee

Expert tips for job seekers

Katherine Leopold, Employability Lead at Greenwich Business School, recommends:

  • Research companies thoroughly before applying.
  • Highlight transferable skills, even from unrelated roles.
  • Leverage networks-alumni, LinkedIn, or industry events.
  • Consider internships or volunteer work to build experience.

"Persistence and adaptability are key," Leopold said. "The job market is tough, but targeted efforts pay off."

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